₹50 Daily Budget me Facebook aur Instagram par targeted ads kaise chalaye?
₹50 रोज़ाना के बजट में Facebook/Instagram Ads कैसे चलाएं – Micro-Budget Strategy for Small Indian Businesses (e.g., डिजिटलमार्केटिंग.com के लिए)
🎯 Objective:
₹50/day में bhi aap Facebook aur Instagram par targeted ads chala sakte hain. Yeh guide specially banayi gayi hai un chhote Indian businesses ke liye jo low-cost marketing se customer reach badhaana chahte hain.
📘 Step-by-Step Guide:
✅ Step 1: Meta Business Suite Account Banao
- Visit: https://business.facebook.com/
- Apne Facebook account se login karo.
- Ek Business Account create karo (Business Name: डिजिटलमार्केटिंग.com, etc.).
- Apni Facebook Page aur Instagram ko link karo.
✅ Step 2: Ad Account Setup Karo
- Business Settings > Ad Accounts > Create New Ad Account
- Currency: INR
- Time Zone: Asia/Kolkata
- Payment Method add karo (UPI, Debit Card, Netbanking)
✅ Step 3: Campaign Objective Select Karo
₹50/day mein sabse saste aur effective campaigns hoti hain:
- Traffic: Website ya WhatsApp pe traffic bhejna
- Engagement: Likes/comments on post
- Messages: WhatsApp par seedha baat karna
- Video Views: Agar aap awareness banana chahte ho
👉 Small business ke liye “Messages” ya “Traffic to WhatsApp” kaafi effective hote hain.
✅ Step 4: Audience Targeting Set Karo
- Location: Sirf apne city/district ko target karo
Example: Only “Kanpur +20 km” - Age/Gender: Apne product ke hisaab se set karo
Example: Age 22–45, Male & Female (if general audience) - Interest Targeting:
- Example: Agar aap organic products bechte ho to:
Interests = “Organic food”, “Ayurveda”, “Healthy lifestyle”
- Example: Agar aap organic products bechte ho to:
💡 Narrow audience target karne se ₹50/day mein bhi kaafi achha reach milta hai.
✅ Step 5: Ad Format Choose Karo
- Single Image or Video – Simple aur low-cost
- Upload high-quality image or short video (under 30s)
- Add clear CTA (Call-to-Action):
Example: “WhatsApp Karein”, “Order Karein”, “More Details”
✅ Step 6: Set Budget ₹50/day
- Ad Set > Budget & Schedule
- Daily Budget = ₹50
- Run ad continuously ya 5-7 din ka trial set karo
✅ Step 7: Publish Ad & Monitor Results
- Ad Preview check karo (Facebook & Instagram dono ka)
- “Publish” par click karo
- Ads Manager mein jaake performance check karo:
- CTR (Click Through Rate)
- Cost per click (CPC)
- WhatsApp Clicks
📈 Tips for Success on ₹50/day:
- Zyada broad audience mat target karo
- Video ads kaafi effective hain even with ₹30–₹50 daily
- Local language (Hindi or Hinglish) use karo
- Festival ya special day ke aaspaas run karo (like Diwali, Rakhi, etc.)
🛠 Example Ad for डिजिटलमार्केटिंग.com
🖼 Image Text:
“Apne Business ko Digital Banao – ₹499 mein Website!”
📝 Caption:
Apka apna business website ab sirf ₹499 mein. Ab WhatsApp pe contact karein aur apni online pehchaan banayein.
🎯 Target:
Location: Kanpur | Age: 24–45 | Interest: Small business, Startups, Website Design