Schema Markup kya hota hai?

Schema markup ek structured data format hai jo website ke HTML mein add kiya jata hai, taaki search engines (jaise Google, Bing) aapke content ko achhi tarah samajh sakein. Yeh ek tarike ka code hota hai jo aapki website ko zyada informative banata hai aur search engine results mein rich snippets (jaise star ratings, prices, FAQs, events, recipes) dikhane mein madad karta hai.

Example:

Agar aap ek restaurant chala rahe hain, to schema markup ke zariye aap opening hours, address, menu, aur reviews ka data search engines ko clearly bata sakte hain. Isse aapka result search page pe visually appealing aur zyada useful lagta hai.

Benefits:

  1. Rich Snippets: Aapke webpage ke search result ko aur attractive banata hai.
  2. SEO Improvement: Click-through rate (CTR) badhata hai, jo indirectly SEO ko boost karta hai.
  3. Better Understanding: Search engines ko aapke content ka context clearly samajhne mein madad karta hai.

Popular Types of Schema:

  1. Product schema (e.g., product price, availability)
  2. FAQ schema (FAQs ke liye)
  3. Review schema (user reviews aur ratings ke liye)
  4. Event schema (events ki details ke liye)

Example Code (FAQ Schema):

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "Schema markup kya hota hai?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Schema markup ek structured data format hai jo search engines ko content samajhne mein help karta hai."
      }
    },
    {
      "@type": "Question",
      "name": "Schema markup kaise kaam karta hai?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yeh HTML ke andar code add karke search engines ko content ka context batata hai, jo rich snippets create karta hai."
      }
    }
  ]
}
</script>

Aap ise apni website ke <head> section ya specific pages ke HTML mein include kar sakte hain. 😊

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